Crayons to Computers
In order to generate awareness and drive donations for their non-profit organization within the greater Cincinnati area, Crayons to Computers worked with StoryStudio to highlight their mission.
Readers spent 543% more time on the content than the industry standard. The client has this to say, "The campaign was a tremendous addition to their overall mix. The end result was that 50% of this year's backpack donations were NEW donors to their roster, for an organization like this it means they can factor in the "lifetime value of a donor" which more than outweighs their overall campaign investment."